It is understood that the sales of diesel generator sets increased by 95% year-on-year in 2015. In the first two months of 2015, both domestic and international markets maintained rapid growth. In addition to factors such as excellent product quality and good service, preventive measures were also taken due to various constraints on the export of generator sets. In 2015, in order for diesel generator set enterprises to excel in the overseas market, they still need to attach great importance to the six bottlenecks that restrict the export of diesel generator sets.
1、 Constraints on prices and export order. At present, diesel generator sets in China, due to technological factors, as well as rising raw material prices and transportation costs, have had a certain impact on enterprise exports. The price competition among export enterprises is extremely fierce, and there are still many phenomena of price competition and pressure.
2、 The constraints of foreign certification requirements. If products exported to EU countries have passed CE safety certification; Diesel generator sets exported to the United States are certified by the US EPA for emissions, and some importers in the United States also require their products to obtain UL safety certification; India has also implemented emission and safety certification systems for imported diesel generator sets; Vietnam has regulations restricting the import of single cylinder diesel generator sets as a whole; Nigeria requires the qualification assessment of SONCAP, etc.
3、 The constraints of technical requirements in foreign markets. Most of the diesel generators exported by our country are single cylinder diesel generators, and the requirements for single cylinder diesel generators in foreign markets are constantly increasing. In addition to constantly increasing requirements for economy and power, the requirements for product lifespan and reliability are also constantly increasing. Developed countries in Europe and America have high requirements for vibration and noise; Africa, the Middle East and other regions have put forward the requirements of anti-aging, moisture and heat resistance for the cooling system of single cylinder diesel generator sets; Low temperature areas have higher requirements for starting performance. In addition, due to the continuous rise in oil prices, low fuel consumption has also been mentioned by most customers.
4、 The constraints of intellectual property protection. Our country's single cylinder diesel generator set products are more inspired by Japanese and German prototypes, from OEM production to gradually developing independent brands, but there are still not many well-known export brands.
5、 The constraints of supply and demand information. The mainstream market for exporting diesel generator sets in China, such as the Asian and African markets, has already shown a saturation trend. However, due to a lack of understanding of other markets, the development progress of the South American market, which is home furnishings in developing countries, has been slow.
6、 The constraint of insufficient after-sales service. Due to low product prices and limited profit margins, domestic enterprises usually do not provide after-sales service for exported products and only provide a certain number of accessories. Technical training for users has not been carried out.
Therefore, domestic diesel generator set production enterprises should have a deep understanding of overseas technical barriers and establish product certification systems that are in line with international standards; Further improve the level of product development, manufacturing, and other aspects to meet the requirements of different regions and users; Strengthen industry self-discipline, crack down on counterfeit and inferior products, and establish reasonable export guidance prices; To effectively leverage the power of the diesel generator industry or organizations, and collectively explore and share information; Pay attention to the protection of product intellectual property rights and establish your own diesel generator set brand.